“CEO Ram Prasad Shares Journey of Losing 45 Kg Through Sustainable Habits and Behavioural Science”

Indian-Origin CEO Shares Journey of Losing 45 Kg Through Sustainable Habits

In a recent LinkedIn post, Ram Prasad, co-founder and CEO of Final Mile Consulting, a behavioural science solutions company, shared his remarkable weight loss journey.

Mr. Prasad recounted his experience of shedding 45 kg (100 lbs) by adopting sustainable habits, emphasizing that his post aimed not to motivate but to highlight the effectiveness of behavioural interventions. He initially harboured skepticism about applying these strategies on himself but decided to give them a try, leading to incredible results in his weight loss journey.

Detailing the methods that contributed to his success, Mr. Prasad outlined four key techniques:

  1. Explore vs. Exploit: He advocated for testing various behavioural strategies to find what works best before settling into a routine.
  2. Traits vs. State: Highlighting the influence of context and goals on behaviour, he stressed the importance of prioritizing immediate states over long-term traits.
  3. Habit Laddering vs. Motivation: Rather than relying solely on willpower, he focused on building habits gradually, reducing the feeling of being overwhelmed.
  4. Deferring Rewards vs. Willpower: He suggested indulging in cravings once a day, such as deferring them until dinner, to maintain balance and avoid breakdowns.

Mr. Prasad shared that his journey included cutting out sugar for two months, daily hour-long walks for a year, and maintaining a clean diet for several months. He underscored the significance of setting ambitious goals beyond weight loss alone, citing higher-order goals as pivotal for sustained success.

The CEO’s insights resonated widely on social media, prompting discussions on the effectiveness of behavioural science in personal transformation. Users praised his approach of trial and error, perseverance through failures, and anchoring goals to personal identity.

As Mr. Prasad’s post continues to garner attention, it serves as a testament to the power of applying behavioural science principles to achieve significant lifestyle changes, inspiring others to explore similar strategies for their own health and well-being journeys.

Sources By Agencies

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