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Radhika Gupta, Managing Director of Edelweiss Mutual Fund, has taken to social media to criticize airlines for their inadequate breakfast offerings, particularly their reliance on bland sandwiches. In a passionate post on X (formerly Twitter) on September 21, Gupta urged airlines and the packaged food industry to embrace India’s rich culinary diversity and provide healthier, more flavorful breakfast options.
Gupta expressed her frustration with the standard airline breakfast of two pieces of bread filled with cheese and coleslaw, stating, “This is India, not the West. We have amazing breakfast food from across the country—parantha, idlis, dhoklas, and countless others—that is healthy, tasty, affordable, and has a shelf life.” She emphasized the potential of Indian mothers’ creative meals, highlighting the delicious takeaway parantha rolls made from leftover sabzis.
Her post quickly gained traction, amassing over 400,000 views and nearly 10,000 likes, along with a flood of supportive comments. Many users echoed her sentiments, criticizing the quality of airline food. One user lamented, “Cold, soggy nonsense that sticks to the top of your mouth. It’s so dry!” Another remarked, “Thank you for saying this. With the variety of breakfast options we have, airlines should indeed do better.”
Supporters of Gupta’s call for change noted that India’s breakfast offerings are not only diverse but also far superior to the typical sandwich fare. “It’s time airlines and food makers embrace our culinary heritage and serve options like parathas and idlis,” one commenter stated.
As the discussion gains momentum, Gupta’s call for a shift in airline meal offerings highlights a growing desire among travelers for authentic and culturally relevant food experiences. The initiative has sparked conversations about how the airline industry can better cater to the tastes and preferences of Indian passengers, potentially paving the way for a broader acceptance of regional cuisines in air travel.
Sources By Agencies
