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In a move that has sent ripples through the tech industry, International Business Machines Corp (IBM) has reportedly initiated layoffs within its marketing and communications division. The decision, disclosed in a brief seven-minute meeting by Jonathan Adashek, IBM’s Chief Communications Officer, has left many employees grappling with uncertainty.
The precise number of job cuts remains undisclosed, leaving employees and industry observers alike speculating about the extent of the layoffs. CNBC reported on the IBM layoffs, citing unnamed sources, as the company refrained from officially releasing detailed information.
IBM’s CEO Arvind Krishna had hinted at impending changes last year, suggesting a shift in hiring practices to accommodate advancements in artificial intelligence (AI) and automation technologies. Krishna outlined plans to pause hiring for roles susceptible to automation, particularly in back-office functions such as human resources. He projected that up to 30% of such roles could be replaced by AI and automation within a five-year timeframe.
The recent layoffs at IBM align with a broader trend across the corporate landscape, with at least 204 companies, including IBM, announcing job cuts in 2024, according to data compiled by layoffs.fyi. These reductions have collectively affected nearly 50,000 employees, reflecting the evolving dynamics of the modern workforce.
Questions arise regarding IBM’s restructuring efforts, particularly in light of statements made by Chief Financial Officer James Kavanaugh earlier this year. Kavanaugh indicated that IBM anticipates investing a significant sum in restructuring efforts, comparable to the $400 million spent last year when approximately 3,900 jobs were eliminated.
In a bid to streamline operations further, IBM has reportedly invited employees to opt for voluntary redundancy, particularly in Europe. This initiative, described as “transformative” by industry insiders, aims to realign resources and prioritize key operational functions. A substantial portion of the reduction target is focused on Enterprise Operations & Support (EO&S) and Q2C missions, as well as Finance & Operations.
The news of layoffs at IBM underscores the company’s ongoing efforts to adapt to changing market dynamics and technological advancements. While these measures may signify short-term challenges for affected employees, IBM remains committed to its long-term strategic objectives as it navigates the evolving landscape of the tech industry.
Sources By Agencies
